Tough Truths: The Ten Leadership Lessons We Don’t Talk About

By Deidre Maloney

Tough Truths: The Ten Leadership Lessons We Don’t Talk AboutWhat is great leadership? Is it impeccable time management? Fair delegation? Hard work? Absolutely. But while these elements are important, formidable CEOs know that some things matter more. They are revealed in Deirdre Maloney’s new mini-book, Tough Truths: The Ten Leadership Lessons We Don’t Talk About (October 1, 2012, Business Solutions Press, $7.95).

In the highly digestible Tough Truths, Maloney features lessons about leadership that won’t be found in business textbooks or journals, each of which she discovered the hard way.

The truths include:

  • Lesson 1: The Truth About Your Politics. Great leaders understand that politics are everywhere. They know that the ability to develop relatable, effective and influential relationships is key to success—not only for the individuals, but also the organizations they work for.
  • Lesson 3: The Truth About Your Stories. Successful leaders keep their stories short and their complaints even shorter. They leave the other person wanting more. A truly aspiring leader gets the focus off them and onto the other guy. And that’s when the magic happens.
  • Lesson 4: The Truth About Your Fear. Maloney dispels the myth that all great leaders are fearless, promising that even the most powerful CEOs and senior executives loathe the idea of failure, appearing foolish or making grave mistakes. The difference is that they act anyway.
  • Lesson 10: The Truth About the Way You Communicate. The author offers insight into how great leaders interact professionally, knowing that every interaction is an opportunity to connect with people in a way that is relatable. To go a level deeper. To be memorable and to eventually get something—if not today, then tomorrow.

These lessons, Maloney writes in the book’s introduction, were not conclusions culled from a big research project or a funded grant for a longitudinal study. Instead, Maloney says, “I just paid a lot of attention. I paid attention to people I consider to be great leaders and learned what to do. I paid attention to people who seem to miss the mark and learned what to do.” She also made plenty of mistakes herself, and tried, if nothing else, to learn from each one.

Buy Tough Truths by Deirdre Maloney today!

About the Author

Deirdre Maloney is a national speaker, published author, and proud president of Momentum LLC, which helps individuals and organizations meet their goals and sleep better at night.  In addition to her other roles, Deirdre teaches marketing for the University of San Diego. Her leadership blog and various writings, all of which feature her personal brand of “mild audacity”, have been featured throughout the U.S. and internationally. Her new book, Tough Truths: The 10 Leadership Lessons We Don’t Talk About is hot off the press. Her first book, The Mission Myth, was released in November 2011.

For more information on Deirdre, visit Twitter:

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