Courvoisier Gold Launches
By Fabiana Santana
Everyone from NeNe to Wacka Flacka has jumped on the Moscato band wagon. Yes, it’s delish. But, there is only so much you can drink after indulging all summer long. Courvoisier has solved the “what am I in the mood for?” happy hour dilemma with the launch of Courvoisier Gold. A first of its kind, Courvoisier Gold is a light and exquisite cognac experience that is crafted with a delicate blend of Moscato wine from the South of France and Courvoisier’s signature cognac. So, you get the best of old with something new.
The new product is the perfect complement to Courvoisier Rose, which revolutionized the category with its introduction in June 2011, by blending the house’s cognac with premium French red wine grapes for a light, refreshing twist on the category. Courvoisier Gold proves that the storied cognac house continues to innovate and push the boundaries of the category to provide consumers with approachable, unique cognac offerings.
“The addition of Courvoisier Gold to our brand portfolio is extremely exciting,” said Megan Frank, Director of Courvoisier at Beam Inc. “Moscato is the fastest-growing wine varietal and mixed with cognac, it provides a unique, smooth taste experience. We believe Courvoisier Gold will not only appeal to the many existing fans of our portfolio, but will also give new consumers a reason to try cognac for the first time.”
The Golden Bellini Cocktail Recipe
- 1 part Courvoisier Gold
- 1 part DeKupera Peachtree Schnapps
- 1 part champagne
Shake the Courvouisier and Peachtree with ice and strain into a chilled flute, then top with champagne. Garnish with a lemon twist.
Morning Glory Cocktail Recipe
- 1 part Courvoisier Gold
- 1 part DeKuyper Amaretto
- 2 parts fresh orange juice
Build over ice in a highball glass. Garnish with an orange peel.
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