Launches Today

By Allison O’Connor

JANUARY 7, 2007, Paradise Valley, AZ — Allison O’Connor and Christine Whelan, co-founders, today announced the launch of, the premier online community for single women in the 25-54 year old demographic. Single women represent a growing and powerful market segment that is currently being underserved and overlooked by most media outlets. According to a May, 2006 press release from the US Census Bureau, 54% of all unmarried and single Americans are women.

Most media outlines (including magazines and websites) tend to “lump” single women into one demographic—yet their information needs are very different. Not surprisingly, the concept for was borne of personal experience on the part of both O’Connor and Whelan who realized there was an immediate need for content specifically developed for this underserved market. The focus of is to provide relevant articles, reviews, tutorials and Q&A’s that inform and encourage communication within this focused community. “Our mission is to provide a trusted community where single women can come together to share their views on the everyday challenges they face as they navigate the world solo”, says O’Connor.

Offering practical advice, contains vital information every single woman can use to enhance her lifestyle. Whether single by choice or circumstance, women ranging in ages from 25-54; and from a variety of backgrounds will find inspirational ideas and how-to examples that enable them to improve their “single life”. Topic categories include travel, health, career, relationships, looks, finances and single parenting.

While there are many magazines and websites that target women, is the first online community to cater exclusively to the specific needs of this powerful and singular female demographic. will serve as a support system and sounding board for women who are living single, facing issues unique to their demographic, and want to learn from other women’s experiences in a safe, password-protected environment.

About SingleMinded, LLC:

Headquartered in Paradise Valley, AZ, SingleMinded, LLC was founded in 2007 by Allison O’Connor and Christine Whelan. Both women have extensive experience in publishing and advertising and have been single professionals during their careers. Having worked for companies such as PennWell, VerticalNet, TechOnline, Reed Publishing and Carat Freeman, O’Connor and Whelan have successfully launched numerous web start-ups and magazines.

For more information on SingleMinded, LLC, contact
Allison O’Connor
Single Minded, LLC
(480) 991-9109